Sandra Mack is the Founder of Ketikatha, a young creative agency that is fast gaining recognition for producing memorable and effective advertising on Sri Lanka.
Sandra believes that it is healthy to be creative when interacting with people. Under her guidance, Ketikatha follows some simple rules: relevant-creativity connects, a simple message cuts through the clutter, be likable to gain mind-share and if you can make people smile through it all, you have done the job.
Her journey in advertising started as a Copywriter/Account Executive at Holmes Pollard and Stott. Later, she spent 7 years as Associate Creative Director at JWT Colombo. When she left the mainstream advertising industry to take up freelance work, she was Creative Director at Phoenix O&M Colombo.
Prior to setting up Ketikatha, Sandra conceptualized creative ideas for Unilever, Ceylon Biscuits Limited, MAS, ODEL, Taj Hotels, Seylan Bank, Nestle, Coca Cola and HEMAS.
Sandra holds a Bachelor of Arts General Degree (External) from the University of Peradeniya.